Partner Resources

Promote the Healthy Incentives Program (HIP)


In this toolkit, you will find graphics for Facebook and Twitter along with suggested captions for promoting the Healthy Incentives Program (HIP).

Preview of Toolkit

Suggested Social Copy

#HIPworks to increase SNAP recipients' access to fresh fruits and vegetables directly from local farmers, expanding the reach of this important federal nutrition program. Visit for more details! #StartWithSNAP

Have you heard of the Healthy Incentives Program, one of the many benefits of SNAP? #HIPworks to: ✅ Increase access to fresh fruit & vegetables! ✅ Increase the purchasing power of SNAP benefits ✅ Support local farmers! Know all the benefits of SNAP at #StartWithSNAP

Discover the benefits of SNAP with HIP. #HIPworks by letting SNAP recipients earn back $40-80/month of their SNAP benefits when they use them to buy fresh produce from designated HIP retailers – making healthy, fresh food accessible to all!

Looking for ways to buy more fresh produce with SNAP? Use your monthly HIP Incentive and earn your SNAP benefits back on your EBT card when you use them to local fruit and vegetables at designated HIP retailers. Learn more at

#DidYouKnow: SNAP recipients are automatically enrolled in HIP? #HIPworks to help you purchase more fresh fruit & veg by reimbursing your SNAP benefits spent on produce at HIP vendors. Learn more today at #StartWithSNAP